Vivo’s Newest Brand Influencers: Loisa Andalio, Maris Racal, Inigo Pascual, and Chienna Filomeno

8:07 AM


In the Philippines, Vivo places third in the most popular smartphone brand with at least 1.1 million users and 5,200 stores and counting nationwide while globally, Vivo boasts of 200 million users and growing.  Since it is a smartphone brand known the world over, it introduces its newest brand influencers composed of fresh faces from the local showbusiness scene. Vivo’s latest brand celebrity supporters are all Kapamilya stars from big-time network ABS-CBN, making names and waves in the entertainment arena. The inclusion of the biggest stars in its roster of influencers is proof that Vivo is aggressive in terms of its marketing and PR efforts to further push the brand to the top tier of the choicest smartphone companies.


September of 2016 before the introduction of local brand influencers, Vivo wowed the smartphone industry by signing up NBA superstar Stephen Curry as Vivo’s biggest ambassador. In November 2017, during the grand launch of the Vivo V7+ in Manila, Vivo introduced their newest local brand endorsers. One of these endorsers were actress, dancer, and singer Loisa Andalio, actress, dancer, talented teen heartthrob Inigo Pascual, and television personality Maris Racal, and model-actress Chienna Filomeno.


Here are the reasons why young influencers trust  Vivo:

Loisa loves her Vivo V7+ because of the phone’s Face ID feature. Futuristic enough, Vivo offers this feature which is a surely-safe security access to one’s smartphone, where phone unlocks with mere facial recognition. The Face ID feature enables the V7+ to “wake up” with the user simply picking up the phone, raising it in portrait mode to unlock it and it is ready to go. As a dancer, Loisa is also thrilled with the V7+’s fully-upgraded AK4376A Hi-Fidelity audio chip supports the latest sound technology and levels up mobile audio technology, enabling any music lover to enjoy rich and full rhythms.

Loisa was formally introduced as a Vivo influencer during the Vivo V7+’s launch at the Grand Marriot Hotel last September 20, 2017 and also entertained her multitude of fans at a Vivo mall tour at SM Dasmarinas December last year.

Loisa during her Vivo Clearer selfie tour at SM Dasma

Charming Maris Racal, on the other hand, loves Vivo V7+’s powerful 24MP and Face Beauty feature which produces perfect selfies each time, a perfect selfie-taking companion for celebrities like herself with a strong social media following.
Maris’ on-screen other half, the handsome Inigo Pascual is an actor and recording artist. The son of premier actor Piolo Pascual, Inigo has established his own name in the industry with his good looks and talent. He is the artist behind the 2016 hit single Dahil Saýo, the first number one song on Billboard Philippines’ Philippine Top 20 chart. 

Moreover, Inigo is quite popular on social media, no wonder Vivo signed up the young influencers to push the brand. He is happy with the Vivo V7+’s 5.99 all-screen Display with an 84.4% screen to body ratio, providing a more exciting and enhanced game and visual experience. Its Smart Split 3.0 feature allows Inigo to check his messages, mails, among other things without interrupting the current running app—perfect for very busy smartphone users on the go like him. As a singer, Inigo also appreciates the phone’s Hi-Fidelity audio chip which rocks above par mobile audio technology making music clearer and crisper to the ear.




Lastly, the beautiful Chienna Filomena, thanks to Vivo V7+’s 24Mp front camera and Face Beauty feature which produces only the clearer portraits. The phone’s all-screen display is also something Chienna appreciates about the Vivo V7+ as it allows her to appreciate her photos better.


Chienna, during vivo clearer selfie tour SM Mall of Asia


For inquiries about Vivo, visit the Vivo website at www.vivo.com/ph or check out their Facebook (https://www.facebook.com/VivoPhil), Instagram (https://www.instagram.com/vivophil/), and Twitter (https://twitter.com/vivo_phil) accounts

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